Sweet William produce gifts and homewares inspired by founder Emma Wood’s faithful four-legged friend, William the Black Labrador. Their collections are designed in London, and depict celebration & family with a quintessentially British humour. Sweet William are all about celebrating people’s love of dogs; whether you are sending a card, looking for your keys or enjoying a well-deserved cup of tea, your most cherished companion is lovingly adorned on each item to brighten up the everyday.
Sweet William produce gifts and homewares inspired by founder Emma Wood’s faithful four-legged friend, William the Black Labrador. Their collections are designed in London, and depict celebration & family with a quintessentially British humour. Sweet William are all about celebrating people’s love of dogs; whether you are sending a card, looking for your keys or enjoying a well-deserved cup of tea, your most cherished companion is lovingly adorned on each item to brighten up the everyday.